In Stock
Oribe

Hair Alchemy Strengthening Treatment Serum

4.5 · 692 reviews
from 3,398 ₽

What it is: A fast absorbing, strengthening serum that prevents breakage, hydrates, and increases hair elasticity to restore weak, fragile, and brittle hair.Hair Texture: Straight, Wavy, Curly, and CoilyHair Type: Fine, Medium, and ThickHair Concerns:- Damage, Split Ends, and Breakage- Frizz- Heat ProtectionKey Benefits: - Strengthens and reinforces fragile hair- Reduces hair fall caused by breakage- Hydrates strands to increase elasticityHighlighted Ingredients:- Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf, and Plant-Based Protein):Penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, as well as prevents breakage caused by brushing, styling, and external aggressors.- Multi-Action Hyaluronic Acid Complex: Hydrates from within to deliver a surge of moisture and increase elasticity.- Cotton Seed Extract: Strengthens and promotes elasticity to prevent breakage while adding softness to each strand.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: This fast-absorbing, sheer hair serum features chia seed, bamboo, plant-based protein, and a hyaluronic acid complex to strengthen from within while forming a protective veil around each hair fiber to prevent breakage, encourage length, and protect strands at temperatures up to 450°.Clinical Results:In a consumer-panel survey of 106 women, after just 1 week:- 87% felt their hair was more resilientIn a clinical test of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment when used as a system vs. non-conditioning shampoo after 5 uses:- Hair is 2.9x more elastic- Hair is 133% stronger

Design: 5.9 oz / 175 mL

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What it is: A fast absorbing, strengthening serum that prevents breakage, hydrates, and increases hair elasticity to restore weak, fragile, and brittle hair.Hair Texture: Straight, Wavy, Curly, and CoilyHair Type: Fine, Medium, and ThickHair Concerns:- Damage, Split Ends, and Breakage- Frizz- Heat ProtectionKey Benefits: - Strengthens and reinforces fragile hair- Reduces hair fall caused by breakage- Hydrates strands to increase elasticityHighlighted Ingredients:- Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf, and Plant-Based Protein):Penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, as well as prevents breakage caused by brushing, styling, and external aggressors.- Multi-Action Hyaluronic Acid Complex: Hydrates from within to deliver a surge of moisture and increase elasticity.- Cotton Seed Extract: Strengthens and promotes elasticity to prevent breakage while adding softness to each strand.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: This fast-absorbing, sheer hair serum features chia seed, bamboo, plant-based protein, and a hyaluronic acid complex to strengthen from within while forming a protective veil around each hair fiber to prevent breakage, encourage length, and protect strands at temperatures up to 450°.Clinical Results:In a consumer-panel survey of 106 women, after just 1 week:- 87% felt their hair was more resilientIn a clinical test of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment when used as a system vs. non-conditioning shampoo after 5 uses:- Hair is 2.9x more elastic- Hair is 133% stronger

Customer reviews

5.0
verified purchase

I’m on my second bottle now! It’s my favorite - i have fine, wavy hair and it doesn’t weigh it down.

6/1/2026
5.0
verified purchase

[I received this product in exchange for my honest review] This is an amazing product, super lightweight and you just need a little and it goes a long way. Lasts long and feels smooth on hair making hair shiny and smooth.

6/1/2026
5.0
verified purchase
This is a great hair serum!

[I received this product in exchange for my honest review] This was my first experience with an Oribe hair serum, and I was very impressed. This also has the usual spa-like scent of other Oribe products, which I love, and when I’ve used this before heat styling my hair I noticed a big difference in the appearance of my hair. I noticed less breakage, and the styled hair is nicely smooth after it is completed. I would highly recommend this as a hair serum to anyone looking for a fortifying or strengthening treatment for their hair.

4/3/2026
5.0
verified purchase
Works IF you know how to use it right

This stuff is magic IF you use it right. All you need is a nickel sized dollop and that's it! My hairdresser recommended it since I have some bleach damage and she knew I liked orbie products. If I use too much my hair feels a bit greasy, but when using the right amount my hair is so soft and smooth, and it makes my blowouts look so much better.

3/20/2026
5.0
verified purchase
A must have!

[I received this product in exchange for my honest review] This treatment went beyond my expectations. From the consistency to the way it performed was a 10/10 for me. It did not leave my hair medium textured hair feeling greasy or heavy whatsoever. Highly recommend to anyone in need of a new serum treatment!

1/23/2026
5.0
verified purchase
so amazing! great for fine hair!

this product is so amazing! it made my hair so soft and strong. it also gave it slight curl, or rather helped it keep some shape. the fact that it could do this even when i applied to dry hair is crazy to me. i’m also so surprised it didn’t weigh my fine hair down! i have used about 3/4 of the bottle and every time i have been impressed. to me, this is the standout product in the line.

1/9/2026
5.0
verified purchase
Smells so good!

This serum smells so good and leaves my hair feeling soft! I have long blonde hair and have frequent breakage. I genuinely feel a difference in softness after using

12/13/2025
2.0
verified purchase
Eh

[I received this product in exchange for my honest review] Honestly I wouldn’t buy this product again. I was really excited, thought I’d love it bc of the price and expected quality. It doesn’t leave my hair feeling particularly soft or strong. It’s just eh. Consistency is serum-y.

12/5/2025
5.0
verified purchase
Love this serum!

[I received this product in exchange for my honest review] This product is a hair changer! The whole set adds so much shine and silkiness to your hair it is amazing. I will never use another hair product set! It’s an absolute must try if you want soft shiny hair.

11/30/2025
5.0
verified purchase
Great for curly hair

[I received this product in exchange for my honest review] This is my first time trying ORIBE HAIR ALCHEMY FORTIFYING TREATMENT SERUM and I’m in love with it. I have used it for more than a month and my hair got so much smoother. I used it after shampooing and conditioning. Great product and highly recommended!

11/19/2025