I was back and forth on purchasing this for a while, and I’m so glad I ended up buying Rosso Ancora. I have a hard time with red lipsticks (light neutral olive skin) but the color isn’t too bright or orange on me, makes my teeth look whiter, and has a great wear time. It’s also so comfortable and doesn’t feel dry. It’ll break down a bit with an oily meal but otherwise it truly does not transfer. It’s pricy but worth it, my other reds just don’t look or feel the way this one does.
What it is: A transformative liquid lip color that dries down to a transfer-proof matte finish once applied. Formulation Type: LipstickIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan.What Else You Need to Know: Get lips that hypnotize. The array of highly pigmented, vibrant, sunset shades provides optimal coverage and striking color, without the worry of the product settling into lip lines, smudging, or feathering, even on fabric. Created with comfort in mind, the color feels entirely weightless on the lips.
Design: 114 Grace Cinnamon
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Within 30 days of delivery
What it is: A transformative liquid lip color that dries down to a transfer-proof matte finish once applied. Formulation Type: LipstickIngredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan.What Else You Need to Know: Get lips that hypnotize. The array of highly pigmented, vibrant, sunset shades provides optimal coverage and striking color, without the worry of the product settling into lip lines, smudging, or feathering, even on fabric. Created with comfort in mind, the color feels entirely weightless on the lips.
- SKU
- 2-P483448
- Brand
- Gucci
- Category
- beauty / makeup / lipstick
- Variants
- 13
Customer reviews
Haute Hit! A definite buy if you’re looking for a comfortable mate liquid lipstick with excellent pigment. The key is to prep your lips first. I exfoliate my lips nightly and apply Eadem clear lip treatment at night then it’s the first step in my skin prep in the morning. Before applying I take lip treatment off then I apply. A let it set for a couple of minutes then lightly tap with a LINT FREE tissue or paper towel (I use a small microfiber towel that I use to wipe of my brushes after use) and it’s set. I’ve applied at 6 am, had coffee and parfait for breakfast, wore a mask for 4 hours straight, had lunch, then masked up again for another 5 hours in and off and still had color on my lips! I bought 3 other shades as it’s the only lipstick I’ve found to stay on through my shift, mask and all. Love, love, love.
Bought the iconic red shade “Rosso Ancora”; the formula was just meh; wasn’t opaque. For the price the product is not worth it, Loreal has better lipstick. I returned it.
So I got 2 shades, Janet Rust and Isabel Rosewood, for some reason Janet Rust is way more pigmented and is so velvety but Isabel Rosewood is patchy and once it dries it’s sticky and not velvet like Janet Rust not sure why
I received this product in exchange for my honest review. I didn’t really notice a scent so for me that is good. It was very easy to apply with the applicator. It had a really finish. The packaging was great. I personally was not fond of the color I like a more brownish color than pink. I ended up letting my oldest daughter use it and she loved it.
The best everyday cherry matte lipgloss. Stunning on my tan skin and long lasting.
Love the shade. Light weight, smooth. My first transfer proof lipstick and it works great. Something I’ll buy again but on sale only.
[I received this product in exchange for my honest review] The Gucci Transfer-Proof Matte Liquid Lipstick in Rosso Ancora is a luxurious statement piece for anyone who loves a bold red lip with staying power. The shade Rosso Ancora is a deep, warm-toned red that feels classic yet modern—sophisticated with a bit of an edge. The formula glides on smoothly with a rich, velvety texture that dries quickly to a true matte finish without feeling heavy or drying on the lips. Its transfer-proof claim holds up impressively, resisting smudging and fading even through meals and drinks, making it a reliable choice for long wear. The color payoff is intense and opaque in just one swipe, and it stays put without flaking or crumbling throughout the day. The packaging, as expected from Gucci, is elegant and luxe, with a frosted tube and gold detailing that feels high-end and looks beautiful on display. While it's definitely a splurge, the combination of striking color, comfortable wear, and impeccable presentation makes it a worthwhile indulgence for anyone looking to elevate their makeup collection with a standout red.
Love this shade!! I wore this to work the other day and got so many compliments. It's a classic red that stayed put and didn't bleed. Nothing beats a classic red lip!
[I received this product in exchange for my honest review] Honestly, it’s a fine liquid lipstick, but nothing special. The color is very nice, a slightly dark red that blends out to a rosy magenta. You can blend it out to a stain, or do a full solid lip. It is transfer proof for the most part, but the staying power isn’t great. You’ll definitely need to touch it up if you’re out for more than a few hours. It is nice that it doesn’t dry out the lips, but that’s probably why it doesn’t last too long. The packaging is pretty, the applicator is mediocre, and it has a slight chemical scent. There are much higher quality luxury liquid lipsticks out there.