In Stock
Benefit Cosmetics

Silky-Soft Powder Blush

4.6 · 2398 reviews
from 1,912 ₽

What it is: A silky-soft, buildable, blendable blush that feels ultrafine and weightless and gives a soft-focus, airbrushed effect. Highlighted Ingredients: - Freshwater Pearl and Synthetic Sapphire: Provide a luminous, light-reflecting glow for skin that looks smooth and radiant.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. What Else You Need to Know: Benefit Cosmetics’ WANDERful World Blush collection features a versatile shade range that’s bursting with color. These blushes are sweatproof, humidity-proof, smudgeproof, and non-comedogenic. They build easily, blend seamlessly, and have a translucent base for immediate color payoff and no white cast.

Design: Shellie

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What it is: A silky-soft, buildable, blendable blush that feels ultrafine and weightless and gives a soft-focus, airbrushed effect. Highlighted Ingredients: - Freshwater Pearl and Synthetic Sapphire: Provide a luminous, light-reflecting glow for skin that looks smooth and radiant.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. What Else You Need to Know: Benefit Cosmetics’ WANDERful World Blush collection features a versatile shade range that’s bursting with color. These blushes are sweatproof, humidity-proof, smudgeproof, and non-comedogenic. They build easily, blend seamlessly, and have a translucent base for immediate color payoff and no white cast.

Customer reviews

2.0
verified purchase
Be careful with the delivery

The product arrived completely broken and spilled inside the box. A large amount of the powder was loose and crushed, making the product messy and difficult to use. I’m very disappointed with the condition in which it was delivered.

8/28/2026
5.0
verified purchase
Mini Size Lasts Forever

I love this blush! It is very pigmented and a little goes a long way. It stays on all day, even through summer heat. I’ve had the mini size for 9 months, I haven’t hit pan, and it is the only blush I own. Willa is the perfect cool-toned blush for my skin tone and I will repurchase.

8/15/2026
5.0
verified purchase

Got this in a mini size and upgraded to the full right away! Beautiful and buildable color, cool tone friendly, and it blends perfectly into makeup. Has a really satiny finish for those with an oilier skin who don’t want to look too dewy but like a glow.

7/20/2026
5.0
verified purchase

This product sits beautifully on my skin, is easy to build and blend and I love the light fresh scent.

7/13/2026
2.0
verified purchase

This color is really pretty! However it streaks and spreads when I try to blend it with my foundation. I ended up returning it.

6/3/2026
5.0
verified purchase
Willa...where have you been all my life?

Buildable, bendable and suitable for eye lids! I have always like Benefit powder blushes and dandelion powder, this one does NOT disappoint! I like a full coverage, "natural" look during the daytime, so this blush is the perfect amount of pigment and sparkle for the office! Also works great as a eyeshadow!

4/7/2026
1.0
verified purchase
Broken product

This products came delivered fully broken and smashed.

12/4/2025
4.0
verified purchase
Good colour pay-off... wrong colour.

colour payoff is impressive. Better than Tarte quite honestly. however, the Willa colour is definitely in the peachy family and not as neutral or rose as I was hoping so it was returned. Beautiful product but not my colour at all. I also think packaging is somewhat cheap for such a pricey blush and I prefer a more sturdy compact package like Tartes. better for storing in my makeup case.

12/2/2025
2.0
verified purchase

The color of this blush is absolutely gorgeous! However, I won’t be able to use it because it arrived broken and unusable. I’m very disappointed.

6/21/2026
3.0
verified purchase
Crushed In Transit …

… would make a fun name for a blush but unfortunately I’m being literal. I like the color (popped coral pink) and I should still be able to use it but dang. I guess I recommend buying it in-store.

6/18/2026