What it is: A treatment that quickly plumps every individual strand for thickness, body, and all-day volume that accumulates with each use.Hair Texture: Straight and WavyHair Type: Fine and MediumHair Concerns:- Hold & Style Extending- Thinning- VolumizingKey Benefits: - Plumps, volumizes, and protects hairHighlighted Ingredients:- Alpha Keratin 60ku CLINICAL®: Is a 100 percent bio-identical protein that repaves damaged areas of the cuticle.- Specialty Tremella (Mushroom): Weightlessly plumps and hydrates.- Honokiol (Magnolia Bark Extract): Preserves hair’s elasticity and structure.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, and cruelty-free.What Else You Need to Know: Experience sustained body and fullness with Flourish Thickening Styling Treatment, your daily leave-in solution to thicken, volumize, hydrate, and care for all types of fine or thinning hair. This powdery, soufflé-like cream is packed with densifying ingredients to deliver long-lasting volume, body, and bounce, as well as heat protection up to 450°F.Fragrance Description: A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, the fragrance unfolds with basil and patchouli essential oils, which care for your scalp and hair.Clinical Results: In a clinical instrumentation study, results showed:- Immediately increased volume- All-day, sustained volume- Up to 450°F heat protectionIn a consumer-perception study of 50 women, after 2 weeks of use:- 88% said hair had all-day body- Hair looked fuller and plumper and felt thicker and stronger with continued use
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What it is: A treatment that quickly plumps every individual strand for thickness, body, and all-day volume that accumulates with each use.Hair Texture: Straight and WavyHair Type: Fine and MediumHair Concerns:- Hold & Style Extending- Thinning- VolumizingKey Benefits: - Plumps, volumizes, and protects hairHighlighted Ingredients:- Alpha Keratin 60ku CLINICAL®: Is a 100 percent bio-identical protein that repaves damaged areas of the cuticle.- Specialty Tremella (Mushroom): Weightlessly plumps and hydrates.- Honokiol (Magnolia Bark Extract): Preserves hair’s elasticity and structure.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, and cruelty-free.What Else You Need to Know: Experience sustained body and fullness with Flourish Thickening Styling Treatment, your daily leave-in solution to thicken, volumize, hydrate, and care for all types of fine or thinning hair. This powdery, soufflé-like cream is packed with densifying ingredients to deliver long-lasting volume, body, and bounce, as well as heat protection up to 450°F.Fragrance Description: A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, the fragrance unfolds with basil and patchouli essential oils, which care for your scalp and hair.Clinical Results: In a clinical instrumentation study, results showed:- Immediately increased volume- All-day, sustained volume- Up to 450°F heat protectionIn a consumer-perception study of 50 women, after 2 weeks of use:- 88% said hair had all-day body- Hair looked fuller and plumper and felt thicker and stronger with continued use
This lightweight styling treatment adds noticeable volume and texture to fine or thinning hair. The creamy formula applies smoothly without leaving any buildup or stickiness. It gives hair a fuller, more lifted look while keeping it soft and manageable. Perfect for use with heat styling, and it plays well with other products. A great option for boosting body while supporting hair health over time.
This is my first time trying a thickening styling treatment in my hair care routine! Virtue products smell incredible, and this is no exception. My hair really loves this thickening treatment and makes it super full.
This styling treatment has a rich, creamy texture that applies smoothly and evenly. The scent is light and pleasant, noticeable without being overpowering. It makes my hair look fuller and feel more voluminous while still staying soft and manageable. There's no dryness or frizz, just healthy hair with added body and life.
This is my first try at the brand Virtue and to my surprise it isn’t like most other thickening products which make my hair feel either weighed down or super tangly. Using just a nickel sized amount of product on damp hair this made my hair feel and look more voluminous and soft!!
This styling cream worked really good. I used the size of a nickel, and worked it into my wet hair. The initial smell was odd to me, but it went away. My hair dried soft and full. It had tons of body and shine!
Virtue has been one of my favorite brands for a while, so I was excited to try out this thickening treatment. The product smells great and *a little goes a long way* (please note that: i accidentally used too much and my hair felt heavy!) It does have a bit of a learning curve. Good product overall.
This has been great for my hair as I have curls that are beginning to thin and I’m trying to conceal it best I can. This treatment gave me the confidence boost I needed when styling my hair back to how I use to. It does not leave my hair feeling heavy and does not leave any noticeable residues. I’m very impressed!
I received this product for free offered by virtuelabs. The cream has this airy, mousse-like texture that feels super light on your hair. It spreads easily and doesn’t leave any sticky residue, which is a major win. I noticed an immediate boost in volume and thickness. My hair looked way fuller and had great bounce without feeling crunchy or stiff. Plus, it has heat protection up to 450°F, so it’s solid if you’re into using heat tools. It also hydrates and feels like it’s helping my hair stay healthy. My hair felt softer and looked more vibrant. If you’re dealing with fine or thinning hair and want a little extra oomph, this stuff is definitely worth checking out.
I really enjoyed using this cream ! I’ve noticed that it makes your hair look more voluminous and takes the frizz away as well! So I would especially recommend this for those with thin hair because it definitely helps with the volume
smells like aveda shampure.. licorice like. did nothing for shedding.
