Easydose Ultra Power+ Laundry Detergent, Clean, 23.1 fl oz (683 ml)

Once you get your head wrapped around how to to use this (turn it around, and gently squeeze and release), this detergent really works, even on odorous gym clothing. It does brighten whites as well. The Clean scent is very very mild and basically dissipates once the clothes are dry.

I used this today for the first time and am amazed at how clean my clothes are. Even very old clothes I wear just around the house are much whiter than before. I am very pleased with the results. And I love the smell too. I do my laundry by hand, so I am sure that in a washing machine the results would be even better. I would recommend. The price is great for the number of loads--66--as well. What I have been using for some time does about half the loads and is about the same price.

this is my second time buying from this brand. I would say the dosing is ideal because you squeeze once to get the correct dosing. it is a concentrate, so the packaging doesn't take up much space in my studio apartment. it also gets the clothes clean unlike some other "healthier" brands!

this laundry soap works just fine, but I really love the easy stop cap so my young kids and help out with the laundry without making a huge mess and overdoing it. it also helps me to remember not to use more than I need, I think we all can get a little overzealous sometimes. less is more!

I find this such a convenient product to use and it does a good job. Now that I have it in my subscriptions, I never have to think about it or run out.

a staple for me. i love the concentrated formula - takes up so little space in the cabinet. scent is fresh without being overpowering or lingering like synthetic options. works great!

I like the scent of this laundry detergent from Seventh Generation, but what I love even more is the compact size and concentrated formula that is easy to dispense. This specific version seems to be the tougher stain-fighter compared to the lavender or free-and-clear versions.

Seventh Generation EasyDose Ultra Power+ Laundry Detergent is a smart, effective choice for everyday laundry. The concentrated formula cleans tough stains well, and the squeeze-dose bottle makes it quick and mess-free to use. With a fresh clean scent and eco-friendly design, it’s a convenient detergent that delivers powerful results.

I like this detergent because it's not full of terrible chemicals. The smell isn't strong, but it does a good job at cleaning clothes.

I purchased this detergent specifically for my child’s clothing, as he is allergic. It has no scent. To be honest, I am not yet sure how well it performs. I also use the stain-removal spray from the same brand, as well as additional tablets that I add to the washing machine.