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AXE

Messy Look™, Flexible Paste, Medium Hold/Low Shine, 2.64 oz (75 g)

4.4 · 86 reviews
941 ₽

Styling Made Easy Get that just out-of-bed look with some extra texture Rework it. Reshape it. Recraft it. For hair that moves the way you want it to. Welcome to the future. It smells amazing.

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Within 30 days of delivery

Styling Made Easy Get that just out-of-bed look with some extra texture Rework it. Reshape it. Recraft it. For hair that moves the way you want it to. Welcome to the future. It smells amazing.

Customer reviews

5.0
verified purchase
Works great. Not too stiff

I’ve been using this for years and have not found anything that comes close. Not too sticky and doesn’t make you look like you are wearing a helmet.

7/18/2023
4.0
verified purchase
Good but not strong enough for me

A good product overall - good quality and smells really nice. Not as strong as I hoped it would be (it does say "medium hold" so I guess what I need is a strong hold). Recommended if you are not looking for a strong hold. The box looks a bit different than on the site (see picture attached).

11/21/2020
1.0
verified purchase

I did not like the product because I expected more

8/24/2026
5.0
verified purchase
best

a great hair gel with matt effect on my hair, as well as not so sticky

8/2/2026
4.0
verified purchase
Good stuff

I have hair that’s thicker and on the unruly side, but this paste is about the best thing I’ve found to keep it under control. The scent is clean, not overly masculine. But it no animal testing and the metal/recyclable container will keep me a loyal customer.

6/22/2026
5.0
verified purchase
Perfect for hairs

Good price and great results also Dlivery on time ! No hidden charges

6/1/2026
5.0
verified purchase
Прекрасно!

Super product, I will definitely order it again, I recommend it to everyone, the packaging is of high quality, and the ingredients are excellent. Fast delivery, everything arrived in good condition and was well packaged !!!

1/10/2026
5.0
verified purchase
Achieves the Perfect Messy Look

I've been using this paste occasionally, and it delivers exactly what it promises—a natural, tousled look with a medium hold and low shine. The texture is great and flowy, just the right amount, making it easy to style. It also has a really nice scent. My hair feels textured and styled without being weighed down or greasy. A go-to for that effortlessly messy style. The package size is perfect for travel, and it'll last you a pretty long time too!

10/1/2025
4.0
verified purchase
good

good scent . use it every day . size not that big. package is good

9/23/2025
5.0
verified purchase
Great quality

My son uses it, smells good, affordable, great size of the package

8/9/2025