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It's a 10

Miracle Deep Conditioner, Plus Keratin®, 5 fl oz (148 ml)

4.7 · 27 reviews
2,993 ₽

Leaping Bunny®; Cruelty Free Does 10 Things Instantly Keratin protein enriched Deeply moisturizes Superior penetration Smooths Detangles Restores elasticity and strength Protects hair color Helps prevent split ends Adds shine Helps protect from sun damage

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Leaping Bunny®; Cruelty Free Does 10 Things Instantly Keratin protein enriched Deeply moisturizes Superior penetration Smooths Detangles Restores elasticity and strength Protects hair color Helps prevent split ends Adds shine Helps protect from sun damage

Customer reviews

5.0
verified purchase
Its a 10 For Me!

This was my first It's a 10 purchase, after seeing it at the drugstore for decades. I was looking for a deep conditioner and am really happy with the quality and effect of the product. After use my hair felt super nourished and soft and my wavy hair had slightly looser waves due to the keratin for the extent of the wash cycle. I have colored/bleached, fine, wavy, long hair and lots of it and I am trying to repair the damage I've done to it. I'm glad to add this into my routine. I also really enjoyed the keratin effect of loosening my waves, even for just a wash cycle, I have enjoyed the look.

10/4/2024
5.0
verified purchase
Seriously like a salon treatment

This made my bleached and very damaged hair so smooth and less frizzy right away. The effect lasted a few days with just the one use. It can't erase damage, of course, but my hair definitely looks and feels very healthy and soft after use. It's expensive, but honestly worth the price, especially if you don't need to use it everyday.

11/25/2024
5.0
verified purchase
Works on color treated hair

I was happy to find “it’s a10” mask for my highlights. Works excellent, if you leave it on for over 5 minutes

9/19/2025
5.0
verified purchase
Great

Great product great brand love it love it highly recommended

3/21/2026
5.0
verified purchase
Great

Love it love it love it this brand I really like, but especially this one. I had a very damaged hair. It helped me a lot. Highly recommended.

1/10/2026
5.0
verified purchase
Good product but

Very deep hydration to use once a week for 5-10 minutes. Does the job

12/9/2025
5.0
verified purchase
good

very good conditioner, smells very nice and leaves my hair soft.

9/24/2025
5.0
verified purchase
Great choice.

It’s a great choice in combination with its shampoo. My hair becomes so gentle and smooth.

8/17/2025
1.0
verified purchase
very disappointed

Bought this for my daughter and honestly it didn’t do anything. Her hair looks the same, no softness or shine at all. Really disappointed and won’t repurchase.

8/17/2025
5.0
verified purchase
Love

I’ve got it as pair to shampoo. But it’s ok to use on its own. Great hair conditioner. All products from this line are good. I have thin light hair and those products do very good job for me.

3/28/2025