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The Ordinary

Granactive Retinoid 2% Emulsion for Wrinkles and Uneven Texture

4.5 · 880 reviews
1,285 ₽

Which skin type is it good for?✔ Normal✔ Oily✔ Combination✔ Dry✔ Sensitive What it is: A stable serum emulsion of a next-generation retinoid active that achieves better reduction in visible signs of aging than retinol—without irritation. Solutions for:- Dullness and uneven texture - Fine lines and wrinkles If you want to know more… The retinoid active used in this formulation helps to avoid the irritation associated with retinoid (including retinol) while improving visible signs of aging. What it is formulated WITHOUT:- Parabens- Sulfates- Phthalates What else you need to know: This product is vegan, cruelty-free, and formulated without oil, alcohol, silicone, gluten, and fragrance.

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Which skin type is it good for?✔ Normal✔ Oily✔ Combination✔ Dry✔ Sensitive What it is: A stable serum emulsion of a next-generation retinoid active that achieves better reduction in visible signs of aging than retinol—without irritation. Solutions for:- Dullness and uneven texture - Fine lines and wrinkles If you want to know more… The retinoid active used in this formulation helps to avoid the irritation associated with retinoid (including retinol) while improving visible signs of aging. What it is formulated WITHOUT:- Parabens- Sulfates- Phthalates What else you need to know: This product is vegan, cruelty-free, and formulated without oil, alcohol, silicone, gluten, and fragrance.

Customer reviews

5.0
verified purchase
I used to use it in the night routine.

It's very good for evening out the complexion and also for preventing wrinkles. I used to use a lower percentage of retinol. I liked it quite a bit and I'm very satisfied.

6/17/2026
5.0
verified purchase
Great Price Point for a great product

I love the Ordinary's products... if you know what you need you can buy it at a reasonable price and get great results.

5/7/2026
5.0
verified purchase

I really like this product, it didn’t irritate my skin or anything. 

4/29/2026
5.0
verified purchase

This Granactive Retinoid 2% Emulsion is incredible. I've noticed a significant reduction in fine lines and my skin texture is much smoother. It's gentle enough for nightly use without any irritation, unlike other retinoids I've tried. The emulsion formula feels lightweight and absorbs beautifully. Highly recommend this for anyone serious about anti-aging!

1/28/2026
5.0
verified purchase
No more pores!

I wouldn't trade this product for anything. I had huge pores when I began using this and they are literally gone now. You can see results after only a couple weeks of use, but with continued use it really smoothes skin and evens out texture. I have very sensitive skin and this product doesn't cause any redness or harsh side effects.

1/5/2026
2.0
verified purchase
refrigerate?

Site says to store in a cool place. package says to refrigerate. ? also, weird smell.

7/18/2026
1.0
verified purchase
makes you get a ton a blackheads and acne!

I got this because I was told it help with aging skin, after reading all the great reviews I was like okay let's try it. Its been almost a month and my face is breaking out horribly and so many blackheads! I've never had a problem with acne even as a teen. I'm no longer using the product and just trying to get my regular blemish free face back. I do not recommend this!

5/9/2026
5.0
verified purchase
Night and Day Change to Skin

I fear my skin has legitimately become addicted to this product. I've struggled with rough and textured skin as well as hormonal acne my whole life, but when I'm using this product it smoothes everything out so intensely it's crazy. I recently ran out and my skin is back to being rough with lots of small pimples.

2/11/2026
5.0
verified purchase
Absolutely worth it

I've seen a significant difference in my skin's texture after using this for a few weeks. Make sure to rinse off thoroughly in the AM. Would recommend!

10/13/2025
5.0
verified purchase
Best retinoid

One of the best effective retinoids I’ve ever used. I love how it stays on the skin and how easily you can layer on top of it. I have also seen differences in just a few weeks of using it. My skin is smoother and less wrinkled.

10/11/2025