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Rare Beauty by Selena Gomez

Brow Harmony Flexible Lifting and Laminating Eyebrow Gel

4.6 · 3365 reviews
from 2,230 ₽

What it is: A waterproof brow gel that lifts, tints, and sets in one step for a strong yet flexible hold for up to 12 hours without feeling sticky or crunchy. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.What Else You Need to Know: A bestselling brow gel, now in six natural brow shades. This weightless, water-based gel sculpts and smooth brows for a brushed-up, laminated look—never stiff, sticky, or crunchy. A tapered brush coats every hair for a lasting, flake- and cake-resistant finish that resists sweat and oils. Shades: Soft Blonde for platinum- to light-blond hair, Rich Taupe for medium- to dark-blond hair, Warm Brown for auburn and light-brown hair, Cool Brown for cool- and-medium brown hair, Deep Brown for dark-brown hair, Soft Black for black hair, and Clear.

Design: Clear

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What it is: A waterproof brow gel that lifts, tints, and sets in one step for a strong yet flexible hold for up to 12 hours without feeling sticky or crunchy. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.What Else You Need to Know: A bestselling brow gel, now in six natural brow shades. This weightless, water-based gel sculpts and smooth brows for a brushed-up, laminated look—never stiff, sticky, or crunchy. A tapered brush coats every hair for a lasting, flake- and cake-resistant finish that resists sweat and oils. Shades: Soft Blonde for platinum- to light-blond hair, Rich Taupe for medium- to dark-blond hair, Warm Brown for auburn and light-brown hair, Cool Brown for cool- and-medium brown hair, Deep Brown for dark-brown hair, Soft Black for black hair, and Clear.

Customer reviews

5.0
verified purchase

My favorite clear brow gel so far! No white flakes, and it holds my brows in place for a long time. ✨

9/18/2026
2.0
verified purchase
Either this was not it or I was unlucky..

Bought this because everyone was raving about it as the best eyebrow gel. To be honest , im underwhelmed... either the product was super dried out or it did not work for me, nothing would be on the brush (just the tip) so i would have to dip in the product so many times. Not happy and i felt awkward to return as it looks like no product left..

9/14/2026
5.0
verified purchase
Staple Product

New Staple!!!! I have been searching for a tinted eyebrow gel for so long but haven’t found any formulations I liked and often don’t have the shades that really are the color of my brows. Often they add red hues to the brown colors and I have very light brown / cool toned / dark blonde eyebrows. This is the PERFECTTT shade for me (and so many shade options for others!!!), but not only that I really love the formula. It slightly differs from their clear gel which is what gave me the confidence to try their tinted one. I will say the difference I noticed between the tinted formulas vs the clear is that the tinted formula feels less stiff than the clear version — but it still holds all day. Overall, if the tinted or the clear version is not part of your beauty routine you’re really missing out!! **Last note: So thankful Selena has created this beautiful and affordable makeup brand. I hope she can get the products totally gluten free so she can market it as such as it’s the only thing holding me back from being able to try anything else. As a sensitive celiac I really have to be careful but I can’t lick my brows and short chance it’ll end up near or around my mouth so I felt ok taking the “risk” with this product but will have to wait to try anything else.

9/12/2026
5.0
verified purchase
The only option!!

I never leave a review, but this product is just that good. I’ve been looking for a brow gel that would hold up all day, and keep my brows looking as good at 5pm as they did at 7am. This is it! I’ve tried so many different products and this is the only one I will use going forward.

9/12/2026
1.0
verified purchase
Do not recommend

Was looking for a non flaky brow gel that gave me a laminate look finish. I originally had the Anastasia one which I love but I ran out so I wanted to try a new one. This eyebrow gel is good and gives that laminated appearance but it leaves your eyebrows very flaky and white. Not going to purchase again, and going back to the Anastasia clear brow gel…

9/11/2026
4.0
verified purchase
I used it on my clients and they love it as well

Well this is the best brow gel i have ever used in my life the bestttt

9/4/2026
2.0
verified purchase
Not worth it

Meh, feels cheap and doesn’t deposit much. Packaging cheap too

9/4/2026
5.0
verified purchase
Look no further - this does it all

This is by far the best eyebrow product I’ve used, and my most recent was the one from Thrive- have of course used Glossier, Tom Ford etc. I use the Anastasia pencil in medium brown on my tails and a tad to fill in a couple spots but this product is the the thing that brings it all home - fluffy, hold, a bit of color and also gives good separation and definition of the “sprouts” inner corners. HIGHLY recommend.

8/30/2026
2.0
verified purchase
Not a fan

Not enough pigment compared to “cheap” 3 letter drug store brand starting with E for 1/3 the cost. Also the deep brown is way too light. I ended up returning

8/30/2026
5.0
verified purchase
My new go-to

I don’t like laminated brows because mine are so sparse. But this gel is perfect! The tint is so subtle that it doesn’t give me overly pigmented brows. It’s just slightly covers the sparse areas so my brows look fuller. This also allows me to shape my brows and keep them in place without any crunchiness or flakiness. I’ve finally found my go to brow gel. My old one was boy brow but I always had to wipe off half the product before using because it was too pigmented.

8/27/2026