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Urban Decay

Urban Decay 24/7 Inks Liquid Eyeliner

4.4 · 1644 reviews
2,974 ₽

Inspired by professional paint brushes, 24/7 Inks Liquid Eyeliner unleashes your inner artist and delivers chaos-proof performance. Ergonomically designed with a patented, precision grip and an ultra-sharp tip, this innovative eyeliner made in Japan puts you in control. It's easier than ever to create a variety of eye makeup looks, including everything from "everyday" chill looks to more advanced artistry and graphic liner looks.

Design: Ozone (matte white)

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Inspired by professional paint brushes, 24/7 Inks Liquid Eyeliner unleashes your inner artist and delivers chaos-proof performance. Ergonomically designed with a patented, precision grip and an ultra-sharp tip, this innovative eyeliner made in Japan puts you in control. It's easier than ever to create a variety of eye makeup looks, including everything from "everyday" chill looks to more advanced artistry and graphic liner looks.

Customer reviews

5.0

Excellent just go through it to fast

9/14/2026
5.0
easy to use

I use this for my top lid and it is easy to use, and this is coming from someone who always had a hard time lining my top lid. Plus, it stays put all day, does not smudge at all. I like the colors that aren't the matte ones, that have the slight glimmer to it. I have ordered the blue and the green and both brighten my eyes which are brown. The tip is thin and easy to line so it is subtle which is what I wanted.

8/27/2026
5.0
Love Macys Deals

Love these liquid liners by for the best. And the price was really good as well! This is my go to brand Urban Decay Never Disappoints! And Macy prices on point!

8/23/2026
5.0
Shade whiskey gorgeous

Saw this eyeliner and a video post in the color whiskey and it’s gorgeous on blue eyes with blonde hair or blue eyes with any color hair but it’s just a gorgeous long wearing eyeliner. I’ve worn many high-end brands and this is my top three in favorites. Just note, please that I received no free products for my honest review.

8/20/2026
2.0

Does not stay for too long

8/19/2026
5.0
Great Eyeliner

Fluidity, I bought this and really like the finish of the liner

8/18/2026
2.0
Promising but no ink

I bought this and it was already dried out. I honestly think I would love this product if it had not been dry.

8/16/2026
5.0
Perfect Eyeliner!

I bought it during 10 days of beauty! It went viral and I was looking for a good liquid liner! Getting it 50% off was a steal! I love it!!

8/16/2026
2.0
Disappointed

Very disappointing. Started well with excellent tip for smooth application. Quite clear ink but can darken with several applications. But within one hour, it had smudged. So not water and smudge proof !

8/9/2026
1.0
Need to upgrade

This eyeliner does not stay on and it was dry when I bought it but even the replacement I received would not go on smoothly and stay wet when applying

3/21/2026