What it is: A hydrating shampoo for soft, defined waves and curls with less frizz.Hair Type: Wavy, Curly, and CoilyHair Texture: Fine, Medium, and ThickHair Concerns: - Curl-Enhancing- Dryness- FrizzKey Benefits: - Provides a hydrating cleanse without stripping your hair of its natural oils- Minimizes frizz to enhance curl definition- Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex®Formulation: LiquidHighlighted Ingredients:- Rice Amino Acids: Seal the hair cuticle to lock out frizz-causing moisture.- Shea Butter: Hydrates and softens curls with rich antioxidants. - Tomato Fruit Ferment: Seals the hair cuticle to enhance definition and ensure consistent curl formation.Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.What Else You Need to Know: A 97 percent natural formula, this sulfate-free shampoo is fortified with rice amino acids that seal the hair cuticle and lock out frizz-causing humidity. Tomato fruit ferment enhances moisture retention for uniform curl formation, while ultra-hydrating shea butter and avocado oil enhance softness without weighing the hair down.Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.
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What it is: A hydrating shampoo for soft, defined waves and curls with less frizz.Hair Type: Wavy, Curly, and CoilyHair Texture: Fine, Medium, and ThickHair Concerns: - Curl-Enhancing- Dryness- FrizzKey Benefits: - Provides a hydrating cleanse without stripping your hair of its natural oils- Minimizes frizz to enhance curl definition- Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex®Formulation: LiquidHighlighted Ingredients:- Rice Amino Acids: Seal the hair cuticle to lock out frizz-causing moisture.- Shea Butter: Hydrates and softens curls with rich antioxidants. - Tomato Fruit Ferment: Seals the hair cuticle to enhance definition and ensure consistent curl formation.Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.What Else You Need to Know: A 97 percent natural formula, this sulfate-free shampoo is fortified with rice amino acids that seal the hair cuticle and lock out frizz-causing humidity. Tomato fruit ferment enhances moisture retention for uniform curl formation, while ultra-hydrating shea butter and avocado oil enhance softness without weighing the hair down.Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.
I have 2a hair and this has been one of the best shampoo products I’ve used in a while, I wash my hair daily and it’s not dry, it adds really good shine and leaves my hair soft. Really good product :) I should say I have a high porosity hai.
Shampoo is so watery and thin, thought I got water in it somehow but seems to be the norm after seeing the other reviews.
This is the most thin and liquidy shampoo ever. Unfortunately, there is nothing nice I can say about this shampoo. This formula is very weak. I can’t imagine a curly girl using this to wash their hair. It’s quite laughable and a huge waste of money.
I’ve used this shampoo since high school. It used to work really nice! I don’t know if they recently changed the formulation but it is now very watery, it runs right off my hands in the shower. Still works well but not as great as it used to that’s for sure. Not buying again for the price if half of what I pour out just runs frown my hand!
Really wanted to love this product, but the perfume smell was so strong even when sitting on my dresser (before the first use) I had to bring it back! I love other Briogeo products but since they claim to be cleaner than others, I wish they would stop using perfume in their products.
My husband loved this for his curly hair , I bought it many times and will buy it more
I always thought rice washing hair was just a fad but after using this shampoo which luckily does not smell like fermented rice but really nice I would say it really works! My hair is a soft after washing!
Every time I use this my hair does feel a little bit more softer, but I didn’t see your big difference in my hair and just a little bit pricey for a shampoo
Great regular cleanse for curlies especially for fine hair which can need more frequent wash days. My hair loves rice protein and with this shampoo I’ve seen less to no tangles in the wash.
This shampoo feels great on my hair, it leaves my hair feeling clean while not dried out and frizzy. I also really love that this is a sulfate free shampoo. I like how healthy my hair feels after using this,
