What it is: A luxurious shampoo that dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body.Hair Type: Fine and MediumHair Texture: Straight and WavyHair Concerns:- Volumizing- Damage/Split Ends/Breakage- Oily ScalpKey Benefits: Cleans, Nourishes, and Volumizes Formulation: Lightweight LiquidHighlighted Ingredients:- Phospholipids: Help fight frizz and protects against humidity.-Alpha Keratin 60ku®: a healing protein that’s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.What Else You Need to Know: Infused with a first-of-its-kind Alpha Keratin 60ku® protein, Full Shampoo was specifically developed to add volume and density to fine, limp hair strands. This extraordinarily lightweight formula helps build volume from the inside out and will continue to improve the health of hair over time.Clinical Results: In a consumer perception study of 55 women who used Full Shampoo and Conditioner for 1 week, after 7 uses: - 84% of women said their hair felt thicker - 87% of women said their hair had more body - 86% of women said their hair looked fuller
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What it is: A luxurious shampoo that dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body.Hair Type: Fine and MediumHair Texture: Straight and WavyHair Concerns:- Volumizing- Damage/Split Ends/Breakage- Oily ScalpKey Benefits: Cleans, Nourishes, and Volumizes Formulation: Lightweight LiquidHighlighted Ingredients:- Phospholipids: Help fight frizz and protects against humidity.-Alpha Keratin 60ku®: a healing protein that’s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.What Else You Need to Know: Infused with a first-of-its-kind Alpha Keratin 60ku® protein, Full Shampoo was specifically developed to add volume and density to fine, limp hair strands. This extraordinarily lightweight formula helps build volume from the inside out and will continue to improve the health of hair over time.Clinical Results: In a consumer perception study of 55 women who used Full Shampoo and Conditioner for 1 week, after 7 uses: - 84% of women said their hair felt thicker - 87% of women said their hair had more body - 86% of women said their hair looked fuller
I have super fine hair, not really damaged but it is colored. This did nothing for the flatness of my hair whatsoever. The shampoo is fine, but for claiming to add volume and not doing that one bit, I would not waste your money on this at all.
The Virtue Full Shampoo is great if you’re looking for volume and a lightweight clean. It makes my hair feel fresh and adds a bit of fullness, especially at the roots. That said, if your hair is very dry, you might need a richer conditioner to balance it out. Overall, it’s a solid option for everyday use and works best for fine to medium hair types.
Virtue is my fave haircare brand, so I was really excited to try this! I love how it makes my hair look voluminous and thick after use. I also love that it is color-safe and paraben-free. I definitely recommend for those with thin hair like me!
a little goes a long way so the bottle lasts longer than I expected. My hair looks fuller and healthier, especially on days when I just air dry or do a quick blowout. If you have fine or flat hair and want volume without heaviness, this is definitely worth trying. It makes my hair feel clean, bouncy, and not weighed down.
I’ve been using this shampoo for a while and really like how it makes my hair feel. It cleans well without drying it out, and my hair feels softer and looks a bit more voluminous after washing. It also has a light, fresh scent which I enjoy. Overall, it leaves my hair looking healthy and easy to style.
I’ve been using the Virtue Full Shampoo and it honestly made a big difference for my hair. My hair is fine and sometimes looks flat, but this shampoo makes it feel clean, light, and gives natural volume without drying it out. The texture is gentle and it lathers nicely, so a little goes a long way. After a few washes my hair looked fuller and healthier, with more body and shine. It also smells really fresh and luxurious. If you have fine or thin hair and want more volume without heaviness, this shampoo is definitely worth trying.
The virtue full shampoo line is some of the best shampoo I've ever tried. If you want clean ingredients and amazing hair this is the product for you. I have been using virtue for years and I am very brand loyal
I’ve been using this shampoo for a couple of weeks now, and I’m genuinely impressed! My hair feels fuller, looks healthier, and has a beautiful natural shine. It gives my roots a gentle lift without weighing my hair down or drying it out. The scent is fresh and pleasant, and a little goes a long way. I love how clean and soft my hair feels after every wash. Highly recommend if you’re looking for volume and care in one bottle!
Disappointed with this shampoo. My hair is fine and straight. The shampoo seemed to leave residue that weighed the hair down but made it very dry at the same time. The conditioner didn’t help much the dryness. I much prefer the redken all soft line for volume and hydration at the same time.
it was a good shampoo. it was very good for my hair
