ColorKick® Debrassing Blue - Purple Shampoo

My hair had orange, brass, blonde and brown from highlights and this made my hair blend well, took the red brassy color away! 🤯

Virtue's Color Kick De-Brassing Shampoo was a vibrant experience. I have dark blonde hair that gets super muddied and dull. This shampoo revamped my hair color, adding vibrancy and taking away more yellowed tones. This shampoo is also very hydrating and has helped my frizz and fly-away issue. Super happy and definitely recommend!

This shampoo did not do much for de-brassing. MY hair also tangled easier/more after using this product, even with a conditioner applied afterwards. The smell was fine.

I have naturally blonde hair with yellow and orange undertones this blue purple shampoo is a dream! Also doesn’t stain your hair to tone it actually tones it.

I am a big fan of Virtue products, which I use almost exclusively. Especially love the Full line and the Density Booster. I have only used this once, and it did leave my own white hair white (it had been yellowing before), and my brown colored hair shiny. BUT, the fragrance of this is overwhelming and unpleasant. The other products do not have the same fragrance. What a disappointment. I would recommend it only if you can stand the scent.

I have used this three times and my white hair is white—no yellow. Before starting this shampoo I had started final rinse with filtered water, hair off face as much as possible and breaking my habit of touching my hair—all these helped reduce yellow—but I bought this shampoo because I still wanted my hair to be really white—and this shampoo has made my hair white!! Love that it is natural and it’s worth the price.

I have been using the Virtue Labs Colorkick De-brassing shampoo for almost 2 weeks. I am so impressed with how much better my hair looks. The shampoo has brightened and toned my hair using natural products. The company uses a proprietary protein called Alpha Keratin 60ku which is said to be identical to the Keratin our bodies already possess. It is a Sulfate-free shampoo that uses all natural botanicals and color agents to help fight stubborn brassy tones. It has a unique blueish purple hue. This makes it good for all hair types whether you are fighting a more orange or yellow brass tone. The shampoo also has a nice scent to it. The fragrance is not overpowering in the slightest. It was easy to implement into my routine. I just replaced my regular shampoo one or two times a week. I am loving how soft and toned my hair looks. I received the Virtue Labs Colorkick De-brassing Shampoo complimentary for my honest opinion.

I’ve never had shiny hair. My hair has always been full and voluminous but very dull looking. This shampoo has definitely changed that and it’s taking some getting used to for me. Usually when my hair is shiny it’s because it’s dirty. This does not make my hair oily at all but my brain has just been programmed this way for all these years. Overall I love this product now that I’m getting more used to the look because it does work and my hair looks amazing and I’ve received some compliments actually. The scent is also lovely.

Wow! This shampoo is super helpful for my summer highlights. I have well water and feel this contributes to the brassy tones of my highlights. I want to keep my highlights fresh and pretty. The formula for this shampoo is great for highlights.

Really great product that took all the brassiness out of my medium brunette colored hair over a couple uses. The more I used it the more progress I noticed until it was completely gone. It helps my hair seem softer and more manageable