What it is: A concentrated water-activated shampoo that gently cleanses severely damaged hair while strengthening it with vital nutrients, using only a third the amount of traditional shampoos.Hair Type: Straight, Wavy, Curly, and CoilyHair Texture: Fine, Medium, and ThickHair Concerns:- Color-Safe- Damage, Split Ends, and Breakage- DrynessKey Benefits: - The concentrated formula creates a rich, creamy lather for an ultra-nourishing, non-stripping cleanse- Sustainably formulated and packaged for minimal impact and maximum benefits- Formulated with Briogeo’s proprietary Rice Complex that strengthens and protects hair from future damageHighlighted Ingredients:- Proprietary Rice Protein Complex: Protects hair against future damage by strengthening the cuticle with vital protein.- Ceramides: Replenishing phospholipids strengthen and reinforce the hair.- Algae Extract: Provides powerful antioxidants to protect hair from environmental aggressors.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: Rich Rice Shampoo Concentrate is a water-activated shampoo infused with the optimal balance of rice protein and moisture to replenish severely damaged hair. Briogeo’s unique formula is three times more concentrated than traditional shampoos and is sustainably packaged in a fully recyclable aluminum tube.Fragrance Description: Clean soap wrapped in floral white musk with a woody finish.Clinical Results: In a test, results showed:- Up to 7 times less breakage after one use when paired with Briogeo’s Don’t Despair, Repair!™ MegaStrength + Rice Water Protein + Moisture Strengthening Treatment (sold separately)Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.
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What it is: A concentrated water-activated shampoo that gently cleanses severely damaged hair while strengthening it with vital nutrients, using only a third the amount of traditional shampoos.Hair Type: Straight, Wavy, Curly, and CoilyHair Texture: Fine, Medium, and ThickHair Concerns:- Color-Safe- Damage, Split Ends, and Breakage- DrynessKey Benefits: - The concentrated formula creates a rich, creamy lather for an ultra-nourishing, non-stripping cleanse- Sustainably formulated and packaged for minimal impact and maximum benefits- Formulated with Briogeo’s proprietary Rice Complex that strengthens and protects hair from future damageHighlighted Ingredients:- Proprietary Rice Protein Complex: Protects hair against future damage by strengthening the cuticle with vital protein.- Ceramides: Replenishing phospholipids strengthen and reinforce the hair.- Algae Extract: Provides powerful antioxidants to protect hair from environmental aggressors.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: Rich Rice Shampoo Concentrate is a water-activated shampoo infused with the optimal balance of rice protein and moisture to replenish severely damaged hair. Briogeo’s unique formula is three times more concentrated than traditional shampoos and is sustainably packaged in a fully recyclable aluminum tube.Fragrance Description: Clean soap wrapped in floral white musk with a woody finish.Clinical Results: In a test, results showed:- Up to 7 times less breakage after one use when paired with Briogeo’s Don’t Despair, Repair!™ MegaStrength + Rice Water Protein + Moisture Strengthening Treatment (sold separately)Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.
Love this! I have been using for a few weeks for my fine hair. Amazing length growth & completely stronger ends. Usually nothing works for my hair but this was amazing product with actual results
it’s worked well for my virgin hair. although i have low porosity hair, it still works incredibly well since my hair is very oily. though the color on the packaging chips off and if you use the little metal turner, it rips into the metal and makes it leak.
Love this product, definitely works for strengthening my fine hair strands. Would purchase over and over again.
This shampoo is amazing. It’s a kind of combo cleanser/treatment. It brought form and shape to my grey 3B curls; used the corresponding treatment mask after. I barely needed products to style. Love! Recommend.
A must have for curly hair! I can’t believe how weird the texture is before it lathers haha very cool science. Leaves hair feeling smooth!
I received this shampoo for my honest opinion. The consistency is thick and it does take a bit of effort to lather up. But once it does, a little goes a long way. I was hoping for a more moisturizing effect, so I missed that. But I love the packaging, so travel friendly.
I have straight hair and a dry scalp. I have tried other rice shampoos but they are heavily fragrances and this one could be toned it down just a little. Made my hair feel silky smooth and it did smell amazing. Scalp didn’t feel stripped
One again product . If you want spa like keratin hair treatment result look no further than this one . It made my extremely dry hair look amazing . Love the tube design & texture of the product . Very easy to apply & wash off .
Cleans well enough, but as someone else said I ended up using the same...or even more product...than any other shampoo, so whats the point? and made my mildly tangled when rinsing so not sure its beneficial for dry curly hair.
Sud goes away fast so doesn't clean the hair and leaves it greasy
