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Benefit Cosmetics

Benefit Cosmetics Roller Lash Curling & Lifting Mascara

4.6 · 4211 reviews
3,080 ₽

A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook 'n' Roll brush features tiny custom-designed hooks to catch, lift, and curl even short and straight lashes. Roller Lash not only lifts and super-curls, but this instant curve-setting formula holds for 12 hours, is easy to remove, and contains provitamin B5 and serine, known for their lash-conditioning benefits.

Size: Standard

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A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook 'n' Roll brush features tiny custom-designed hooks to catch, lift, and curl even short and straight lashes. Roller Lash not only lifts and super-curls, but this instant curve-setting formula holds for 12 hours, is easy to remove, and contains provitamin B5 and serine, known for their lash-conditioning benefits.

Customer reviews

5.0
Great mascara

I do love how the mascara goes on. It also makes them look fuller and curlier

8/21/2026
5.0
This is amazing!

My lashes are straight & even using a curler & regular mascara they are straight again within an hour. Not with this! They still had some curl after sleeping with it on (bad habit). It's a keeper!

8/20/2026
5.0
Great Mascara!

I always buy this mascara form Benefits. The mascara brush it comes with curls and lift my eyelashes. Makes my lashes look longer and almost fake.

8/9/2026
5.0
Benefit travel mascara

Easy to use no clumping. Fanned beautifully.

6/16/2026
5.0

Love my eyelash with this mascara curl and black in colour

5/15/2026
5.0
Mascara

Great coverage

5/2/2026
5.0
Good

Great

3/16/2026
1.0
Mm

Flakes, clumps and does not last

3/6/2026
5.0
Great

Great stuff. Lasts a long time, Covers well, doesn't smear, Stays on all day. Flakes rather than smudges.

1/9/2026
5.0
Great applicator

Is is the best mascara for my not to thick

1/6/2026